SEC Form 4
Dollar General Corp. (DG) insider trading
In the 12 months to Oct 24, 2026, 7 DG insiders reported open-market sales of $9.0M across 8 filings; no open-market purchases were filed.
Latest filing · Last 12 months · Source: SEC EDGAR · How we count
- Open-market sales
- $9.0M
- 8 filings · 7 insiders
- Open-market purchases
- $0
- 0 filings
Who traded DG, and when
- Sale
DG daily close from Oct 24, 2025 to Oct 23, 2026, between $95.94 and $156.24, last $132.69. 8 sale and 0 purchase filings by 7 insiders, marked at their filing dates. Carman R. Wenkoff, EVP & Chief Information Ofc: sold $2.5M across 1 filing, first filed Dec 12, 2025, last Dec 12, 2025. Tracey N. Herrmann, EVP, Store Operations: sold $2.2M across 1 filing, first filed Dec 12, 2025, last Dec 12, 2025. Bryan D. Wheeler, EVP & Chief Merchandising Ofc: sold $1.3M across 1 filing, first filed Dec 19, 2025, last Dec 19, 2025. Kathleen A. Reardon, EVP & Chief People Officer: sold $1.3M across 2 filings, first filed Dec 10, 2025, last Sep 3, 2026. Rhonda Taylor, EVP & General Counsel: sold $1.0M across 1 filing, first filed Dec 17, 2025, last Dec 17, 2025. Anita C. Elliott, SVP & Chief Accounting Officer: sold $333.4K across 1 filing, first filed Dec 15, 2025, last Dec 15, 2025. Roderick J. West, EVP, Global Supply Chain: sold $304.3K across 1 filing, first filed Dec 17, 2025, last Dec 17, 2025.
Largest mark · tap a row for others
Carman R. Wenkoff · EVP & Chief Information Ofc
Sale $2,530,014
19,166 shares at $132.01 avg
Filed Dec 12, 2025 · traded Dec 11
Close on filing date $133.21
Carman R. Wenkoff · EVP & Chief Information Ofc
EVP & Chief Information Ofc
$2.5M soldTracey N. Herrmann · EVP, Store Operations
EVP, Store Operations
$2.2M soldBryan D. Wheeler · EVP & Chief Merchandising Ofc
EVP & Chief Merchandising Ofc
$1.3M soldKathleen A. Reardon · EVP & Chief People Officer
EVP & Chief People Officer
$1.3M soldRhonda Taylor · EVP & General Counsel
EVP & General Counsel
$1.0M soldAnita C. Elliott · SVP & Chief Accounting Officer
SVP & Chief Accounting Officer
$333.4K soldRoderick J. West · EVP, Global Supply Chain
EVP, Global Supply Chain
$304.3K soldHas Dollar General Corp.'s CEO sold stock?
No. Todd J. Vasos (CEO) made no open-market sales filed as CEO in the last 12 months.
Open-market trades
8 filings in the last 12 months| Insider | Role | Sold | Bought | Filings | Pre-arranged (10b5-1) | Last filed |
|---|---|---|---|---|---|---|
| Carman R. Wenkoff | EVP & Chief Information Ofc | $2.5M | — | 1 | — | |
| Tracey N. Herrmann | EVP, Store Operations | $2.2M | — | 1 | — | |
| Bryan D. Wheeler | EVP & Chief Merchandising Ofc | $1.3M | — | 1 | — | |
| Kathleen A. Reardon | EVP & Chief People Officer | $1.3M | — | 2 | — | |
| Rhonda Taylor | EVP & General Counsel | $1.0M | — | 1 | — | |
| Anita C. Elliott | SVP & Chief Accounting Officer | $333.4K | — | 1 | — | |
| Roderick J. West | EVP, Global Supply Chain | $304.3K | — | 1 | — |
| Filed | Insider | Type | Shares | Avg price | Value | Held after | Source |
|---|---|---|---|---|---|---|---|
traded | Kathleen A. Reardon EVP & Chief People Officer | Sale | 5,578 | $131.33 | $732.6K | 61,071 | |
traded | Bryan D. Wheeler EVP & Chief Merchandising Ofc | Sale | 9,776 | $135.32 | $1.3M | 22,295 | |
traded | Rhonda Taylor EVP & General Counsel | Sale | 7,500 | $134.89 | $1.0M | 73,492 | |
traded | Roderick J. West EVP, Global Supply Chain | Sale | 2,282 | $133.35 | $304.3K | 36,108 | |
traded | Anita C. Elliott SVP & Chief Accounting Officer | Sale | 2,516 | $132.52 | $333.4K | 29,344 | |
traded | Carman R. Wenkoff EVP & Chief Information Ofc | Sale | 19,166 | $132.01 | $2.5M | 43,179 | |
traded | Tracey N. Herrmann EVP, Store Operations | Sale | 17,433 | $126.82 | $2.2M | 26,098 | |
traded | Kathleen A. Reardon EVP & Chief People Officer | Sale | 4,395 | $126.97 | $558.0K | 37,251 |
GET /stocks/filings/vX/form-4?tickers=DG&filing_date.gte=2025-10-24&sort=filing_date.desc&limit=500{
"status": "OK",
"results": [
{
"tickers": [
"DG"
],
"issuer_cik": "0000029534",
"owner_cik": "0001773464",
"accession_number": "0000029534-26-000076",
"form_type": "4",
"filing_date": "2026-09-03",
"period_of_report": "2026-09-03",
"issuer_name": "DOLLAR GENERAL CORP",
"issuer_trading_symbol": "DG",
"owner_name": "REARDON KATHLEEN A",
"is_director": false,
"is_officer": true,
"is_ten_percent_owner": false,
"is_other": false,
"officer_title": "EVP & Chief People Officer",
"security_type": "non_derivative",
"record_type": "transaction",
"security_title": "Common Stock",
"transaction_timeliness": "O",
"aff_10b5_one": false,
"transaction_date": "2026-09-03",
"transaction_code": "S",
"equity_swap_involved": false,
"transaction_shares": 5578,
"transaction_price_per_share": 131.3293,
"transaction_acquired_disposed": "D",
"shares_owned_following_transaction": 61071,
"transaction_value": 732554.8354,
"direct_or_indirect": "D",
"footnotes": [
{
"id": "F1",
"description": "The reported price is a weighted average price. These shares were sold in multiple transactions ranging from $131.24 to $131.41, inclusive. The reporting person undertakes to provide Dollar General Corporation, any security holder of Dollar General Corporation, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4."
}
]
},
{
"tickers": [
"DG"
],
"issuer_cik": "0000029534",
"owner_cik": "0002095958",
"accession_number": "0000029534-25-000029",
"form_type": "4",
"filing_date": "2025-12-19",
"period_of_report": "2025-12-19",
"issuer_name": "DOLLAR GENERAL CORP",
"issuer_trading_symbol": "DG",
"owner_name": "Wheeler Bryan D",
"is_director": false,
"is_officer": true,
"is_ten_percent_owner": false,
"is_other": false,
"officer_title": "EVP & Chief Merchandising Ofc",
"security_type": "non_derivative",
"record_type": "transaction",
"security_title": "Common Stock",
"transaction_timeliness": "O",
"aff_10b5_one": false,
"transaction_date": "2025-12-19",
"transaction_code": "S",
"equity_swap_involved": false,
"transaction_shares": 9776,
"transaction_price_per_share": 135.3202,
"transaction_acquired_disposed": "D",
"shares_owned_following_transaction": 22295,
"transaction_value": 1322890.2752,
"direct_or_indirect": "D",
"footnotes": [
{
"id": "F1",
"description": "The reported price is a weighted average price. These shares were sold in multiple transactions ranging from $135.10 to $135.8409, inclusive. The reporting person undertakes to provide Dollar General Corporation, any security holder of Dollar General Corporation, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4."
}
]
}
]
}
// trimmed to 2 resultsThe response includes every Form 4 record; this page keeps open-market purchases and sales on common stock and removes duplicate joint-filer rows.
Other insider activity (not market trades) · 53 records
- Option exercises7 records
- Tax withholding9 records
- Grants and awards31 records
- Other6 records
Reported on Form 4 but not purchases or sales in the market, so not counted in the totals above.
Build this yourself
This page joins two Massive endpoints: Form 4 filings and daily prices. Ask an agent to watch for new filings:
Using the Massive API (massive.com/docs/llms.txt), check Form 4 filings for DG every day with transaction_code=P and tell me when an insider files an open-market purchase, with their role, shares, price and the filing link.
How to read this page
- Open-market purchase or sale
- A buy or sell of the company's stock at market price. Grants, option exercises, shares withheld for tax, gifts and employee stock plan purchases are listed separately and not counted.
- Filing date
- Insiders have two business days to report a trade. Totals and the chart use the filing date, when the trade became public.