Massivemarkets

SEC Form 4

Equitable Holdings, Inc. (EQH) insider trading

In the 12 months to Oct 24, 2026, 8 EQH insiders reported open-market sales of $28.5M across 37 filings; one director bought $45.9K.

Latest filing · Last 12 months · Source: SEC EDGAR · How we count

Open-market sales
$28.5M
37 filings · 8 insiders
Open-market purchases
$45.9K
1 filing · Francis Hondal, Director
Pre-arranged sales (10b5-1)
25 of 37
$25.9M of $28.5M sold (91%)

Who traded EQH, and when

  • Purchase
  • Sale
  • Sale, pre-arranged (10b5-1)

EQH daily close from Oct 24, 2025 to Oct 23, 2026, between $35.34 and $55.04, last $52.75. 37 sale and 1 purchase filings by 9 insiders, marked at their filing dates. Mark Pearson, President and CEO: sold $15.9M across 10 filings, first filed Nov 20, 2025, last Jul 21, 2026. Nick Lane, Officer (see filing): sold $6.0M across 7 filings, first filed Dec 19, 2025, last Sep 8, 2026. Jeffrey J. Hurd, Chief Operating Officer: sold $4.8M across 9 filings, first filed Nov 18, 2025, last Aug 18, 2026. William James Eckert IV, Chief Accounting Officer: sold $822.8K across 4 filings, first filed Dec 11, 2025, last Aug 10, 2026. Charles G.T. Stonehill, Director: sold $386.6K across 1 filing, first filed Aug 10, 2026, last Aug 10, 2026. Bertram L. Scott, Director: sold $327.6K across 3 filings, first filed Jun 5, 2026, last Sep 21, 2026. Francis Hondal, Director: bought $45.9K across 1 filing, first filed May 21, 2026, last May 21, 2026. 2 others: sold $274.4K across 3 filings, first filed Aug 11, 2026, last Sep 18, 2026.

Largest mark · tap a row for others

Mark Pearson · President and CEO

Sale $1,926,972

39,700 shares at $48.54 avg

Filed Jul 21, 2026 · traded Jul 20

Pre-arranged (10b5-1) · close on filing date $48.45

EQH daily closelast $52.75

Mark Pearson · President and CEO

$15.9M sold

Nick Lane · Officer (see filing)

$6.0M sold

Jeffrey J. Hurd · Chief Operating Officer

$4.8M sold

William James Eckert IV · Chief Accounting Officer

$822.8K sold

Charles G.T. Stonehill · Director

$386.6K sold

Bertram L. Scott · Director

$327.6K sold

Francis Hondal · Director

$45.9K bought

2 others

$274.4K sold
One row per insider, smaller filers combined; marks sit at the SEC filing date, sized by dollar value.

Has Equitable Holdings, Inc.'s CEO sold stock?

Yes. Mark Pearson (CEO) sold 357,300 shares ($15.9M) between Nov 2025 and Jul 2026, all under a pre-arranged 10b5-1 plan.

Open-market trades

38 filings in the last 12 months
InsiderRoleSoldBoughtFilingsPre-arranged (10b5-1)Last filed
Mark PearsonPresident and CEO$15.9M—10100% of sales
Nick LaneOfficer (see filing)$6.0M—787% of sales
Jeffrey J. HurdChief Operating Officer$4.8M—9100% of sales
William James Eckert IVChief Accounting Officer$822.8K—4—
Charles G.T. StonehillDirector$386.6K—1—
Bertram L. ScottDirector$327.6K—3—
Craig C. MacKayDirector$221.6K—2—
Arlene Isaacs-LoweDirector$52.8K—1—
Francis HondalDirector—$45.9K1—
Other insider activity (not market trades) · 87 records
  • Option exercises22 records
  • Tax withholding14 records
  • Grants and awards51 records

Reported on Form 4 but not purchases or sales in the market, so not counted in the totals above.

Build this yourself

This page joins two Massive endpoints: Form 4 filings and daily prices. Ask an agent to watch for new filings:

Agent prompt

Using the Massive API (massive.com/docs/llms.txt), check Form 4 filings for EQH every day with transaction_code=P and tell me when an insider files an open-market purchase, with their role, shares, price and the filing link.

How to read this page

Open-market purchase or sale
A buy or sell of the company's stock at market price. Grants, option exercises, shares withheld for tax, gifts and employee stock plan purchases are listed separately and not counted.
Pre-arranged (10b5-1)
The insider marked the filing as made under a trading plan set up in advance (SEC Rule 10b5-1). The mark covers the whole filing, and an unmarked filing may still be under a plan.
Filing date
Insiders have two business days to report a trade. Totals and the chart use the filing date, when the trade became public.