Massivemarkets

SEC Form 4

National Vision Holdings, Inc. (EYE) insider trading

In the 12 months to Oct 24, 2026, 2 EYE insiders reported open-market sales of $1.3M across 2 filings; one director bought $776.0K.

Latest filing · Last 12 months · Source: SEC EDGAR · How we count

Open-market sales
$1.3M
2 filings · 2 insiders
Open-market purchases
$776.0K
1 filing · Michael J. Nicholson, Director
Pre-arranged sales (10b5-1)
2 of 2
All $1.3M sold was pre-arranged

Who traded EYE, and when

  • Purchase
  • Sale
  • Sale, pre-arranged (10b5-1)

EYE daily close from Oct 24, 2025 to Oct 23, 2026, between $15.44 and $29.46, last $18.67. 2 sale and 1 purchase filings by 3 insiders, marked at their filing dates. Alexander Wilkes, Chief Executive Officer: sold $928.9K across 1 filing, first filed Mar 12, 2026, last Mar 12, 2026. Michael J. Nicholson, Director: bought $776.0K across 1 filing, first filed Jun 9, 2026, last Jun 9, 2026. L. Reade Fahs, Executive Chairman: sold $345.2K across 1 filing, first filed Mar 9, 2026, last Mar 9, 2026.

Largest mark · tap a row for others

Alexander Wilkes · Chief Executive Officer

Sale $928,900

35,000 shares at $26.54 avg

Filed Mar 12, 2026 · traded Mar 11

Pre-arranged (10b5-1) · close on filing date $25.93

EYE daily closelast $18.67

Alexander Wilkes · Chief Executive Officer

$928.9K sold

Michael J. Nicholson · Director

$776.0K bought

L. Reade Fahs · Executive Chairman

$345.2K sold
One row per insider; marks sit at the SEC filing date, sized by dollar value.

Has National Vision Holdings, Inc.'s CEO sold stock?

Yes. Alexander Wilkes (CEO) sold 35,000 shares ($928.9K) in Mar 2026, all under a pre-arranged 10b5-1 plan.

Open-market trades

3 filings in the last 12 months
InsiderRoleSoldBoughtFilingsPre-arranged (10b5-1)Last filed
Alexander WilkesChief Executive Officer$928.9K—1100% of sales
Michael J. NicholsonDirector—$776.0K1—
L. Reade FahsExecutive Chairman$345.2K—1100% of sales
Other insider activity (not market trades) · 66 records
  • Option exercises29 records
  • Tax withholding29 records
  • Grants and awards8 records

Reported on Form 4 but not purchases or sales in the market, so not counted in the totals above.

Build this yourself

This page joins two Massive endpoints: Form 4 filings and daily prices. Ask an agent to watch for new filings:

Agent prompt

Using the Massive API (massive.com/docs/llms.txt), check Form 4 filings for EYE every day with transaction_code=P and tell me when an insider files an open-market purchase, with their role, shares, price and the filing link.

How to read this page

Open-market purchase or sale
A buy or sell of the company's stock at market price. Grants, option exercises, shares withheld for tax, gifts and employee stock plan purchases are listed separately and not counted.
Pre-arranged (10b5-1)
The insider marked the filing as made under a trading plan set up in advance (SEC Rule 10b5-1). The mark covers the whole filing, and an unmarked filing may still be under a plan.
Filing date
Insiders have two business days to report a trade. Totals and the chart use the filing date, when the trade became public.