SEC Form 4
HUBSPOT, INC. (HUBS) insider trading
In the 12 months to Oct 24, 2026, 2 HUBS insiders reported open-market sales of $27.1M across 16 filings; 4 insiders bought $2.8M.
Latest filing · Last 12 months · Source: SEC EDGAR · How we count
- Open-market sales
- $27.1M
- 16 filings · 2 insiders
- Open-market purchases
- $2.8M
- 4 filings
- Pre-arranged sales (10b5-1)
- 16 of 16
- All $27.1M sold was pre-arranged
Who traded HUBS, and when
- Purchase
- Sale
- Sale, pre-arranged (10b5-1)
HUBS daily close from Oct 24, 2025 to Oct 23, 2026, between $170.28 and $494.58, last $270.88. 16 sale and 4 purchase filings by 6 insiders, marked at their filing dates. Brian Halligan, Director: sold $26.5M across 13 filings, first filed Nov 5, 2025, last Oct 21, 2026. Dharmesh Shah, Chief Technology Officer: bought $1.8M across 1 filing, first filed May 12, 2026, last May 12, 2026. Erika Ashley Fisher, Chief Legal Officer: sold $581.8K across 3 filings, first filed Feb 5, 2026, last Aug 6, 2026. Yamini Rangan, Chief Executive Officer & Pres: bought $522.1K across 1 filing, first filed May 12, 2026, last May 12, 2026. Lorrie M. Norrington, Director: bought $250.0K across 1 filing, first filed May 12, 2026, last May 12, 2026. Gerald Dischler, Director: bought $199.7K across 1 filing, first filed Aug 10, 2026, last Aug 10, 2026.
Largest mark · tap a row for others
Brian Halligan · Director
Sale $3,128,935
8,500 shares at $368.11 avg
Filed Nov 20, 2025 · traded Nov 18
Pre-arranged (10b5-1) · close on filing date $357.31
Brian Halligan · Director
Director
$26.5M soldDharmesh Shah · Chief Technology Officer
Chief Technology Officer
$1.8M boughtErika Ashley Fisher · Chief Legal Officer
Chief Legal Officer
$581.8K soldYamini Rangan · Chief Executive Officer & Pres
Chief Executive Officer & Pres
$522.1K boughtLorrie M. Norrington · Director
Director
$250.0K boughtGerald Dischler · Director
Director
$199.7K boughtHas HUBSPOT, INC.'s CEO sold stock?
No. Yamini Rangan (CEO) made no open-market sales filed as CEO in the last 12 months.
Open-market trades
20 filings in the last 12 months| Insider | Role | Sold | Bought | Filings | Pre-arranged (10b5-1) | Last filed |
|---|---|---|---|---|---|---|
| Brian Halligan | Director | $26.5M | — | 13 | 100% of sales | |
| Dharmesh Shah | Chief Technology Officer | — | $1.8M | 1 | — | |
| Erika Ashley Fisher | Chief Legal Officer | $581.8K | — | 3 | 100% of sales | |
| Yamini Rangan | Chief Executive Officer & Pres | — | $522.1K | 1 | — | |
| Lorrie M. Norrington | Director | — | $250.0K | 1 | — | |
| Gerald Dischler | Director | — | $199.7K | 1 | — |
| Filed | Insider | Type | Shares | Avg price | Value | Held after | Source |
|---|---|---|---|---|---|---|---|
traded | Brian Halligan Director | SalePre-arranged (10b5-1) | 8,500 | $239.57 | $2.0M | 59,500 | |
traded | Brian Halligan Director | SalePre-arranged (10b5-1) | 8,500 | $245.64 | $2.1M | 68,000 | |
traded | Brian Halligan Director | SalePre-arranged (10b5-1) | 8,500 | $219.50 | $1.9M | 76,500 | |
traded | Gerald Dischler Director | Purchase | 925 | $215.93 | $199.7K | 1,940 | |
traded | Erika Ashley Fisher Chief Legal Officer | SalePre-arranged (10b5-1) | 702 | $235.22 | $165.1K | 14,581 | |
traded | Brian Halligan Director | SalePre-arranged (10b5-1) | 8,500 | $221.09 | $1.9M | 85,000 | |
traded | Brian Halligan Director | SalePre-arranged (10b5-1) | 8,500 | $184.42 | $1.6M | 93,500 | |
traded | Brian Halligan Director | SalePre-arranged (10b5-1) | 8,500 | $220.00 | $1.9M | 353,500 | |
traded | Yamini Rangan Chief Executive Officer & Pres | Purchase | 2,750 | $189.84 | $522.1K | 102,982 | |
traded | Dharmesh Shah Chief Technology Officer | Purchase | 10,000 | $181.37 | $1.8M | 1,295,400 | |
traded | Lorrie M. Norrington Director | Purchase | 1,313 | $190.42 | $250.0K | 2,838 | |
traded | Erika Ashley Fisher Chief Legal Officer | SalePre-arranged (10b5-1) | 915 | $236.66 | $216.5K | 16,270 | |
traded | Brian Halligan Director | SalePre-arranged (10b5-1) | 8,292 | $230.72 | $1.9M | 362,000 | |
traded | Brian Halligan Director | SalePre-arranged (10b5-1) | 8,500 | $262.75 | $2.2M | 370,558 | |
traded | Brian Halligan Director | SalePre-arranged (10b5-1) | 8,261 | $253.00 | $2.1M | 481,168 | |
traded | Erika Ashley Fisher Chief Legal Officer | SalePre-arranged (10b5-1) | 841 | $238.01 | $200.2K | 10,119 | |
traded | Brian Halligan Director | SalePre-arranged (10b5-1) | 8,500 | $303.38 | $2.6M | 487,344 | |
traded | Brian Halligan Director | SalePre-arranged (10b5-1) | 8,500 | $366.99 | $3.1M | 496,308 | |
traded | Brian Halligan Director | SalePre-arranged (10b5-1) | 8,500 | $368.11 | $3.1M | 504,966 | |
traded | Brian Halligan Director | SalePre-arranged (10b5-1) | 235 | $493.30 | $115.9K | 513,466 |
GET /stocks/filings/vX/form-4?tickers=HUBS&filing_date.gte=2025-10-24&sort=filing_date.desc&limit=500{
"status": "OK",
"results": [
{
"tickers": [
"HUBS"
],
"issuer_cik": "0001404655",
"owner_cik": "0001603527",
"accession_number": "0001193125-26-427840",
"form_type": "4",
"filing_date": "2026-10-21",
"period_of_report": "2026-10-20",
"issuer_name": "HUBSPOT INC",
"issuer_trading_symbol": "HUBS",
"owner_name": "Halligan Brian",
"is_director": true,
"is_officer": false,
"is_ten_percent_owner": false,
"is_other": false,
"security_type": "non_derivative",
"record_type": "transaction",
"security_title": "Common Stock",
"transaction_timeliness": "O",
"aff_10b5_one": true,
"transaction_date": "2026-10-20",
"transaction_code": "S",
"equity_swap_involved": false,
"transaction_shares": 8500,
"transaction_price_per_share": 239.57,
"transaction_acquired_disposed": "D",
"shares_owned_following_transaction": 59500,
"transaction_value": 2036345,
"direct_or_indirect": "I",
"nature_of_ownership": "See footnote",
"footnotes": [
{
"id": "F1",
"description": "The transaction reported on this Form 4 was effected purusant to a 10b5-1 trading plan adopted on 3/12/2026."
},
{
"id": "F2",
"description": "Shares held by Wolf Investors, LLC (the \"LLC\"). The manager of the LLC is Paul Karger, and the sole member is the Brian P. Halligan 2026 New Hampshire Trust u/a/d February 19, 2026, of which the reporting person is the settlor. The reporting person disclaims beneficial ownership of these securities except to the extent, if any, of his pecuniary interest therein, and nothing contained in this report shall be an admission that the reporting person is the beneficial owner of these securities for purposes of Section 16 or for any other purpose."
}
]
},
{
"tickers": [
"HUBS"
],
"issuer_cik": "0001404655",
"owner_cik": "0001603527",
"accession_number": "0001193125-26-394378",
"form_type": "4",
"filing_date": "2026-09-17",
"period_of_report": "2026-09-15",
"issuer_name": "HUBSPOT INC",
"issuer_trading_symbol": "HUBS",
"owner_name": "Halligan Brian",
"is_director": true,
"is_officer": false,
"is_ten_percent_owner": false,
"is_other": false,
"security_type": "non_derivative",
"record_type": "transaction",
"security_title": "Common Stock",
"transaction_timeliness": "O",
"aff_10b5_one": true,
"transaction_date": "2026-09-15",
"transaction_code": "S",
"equity_swap_involved": false,
"transaction_shares": 8500,
"transaction_price_per_share": 245.64,
"transaction_acquired_disposed": "D",
"shares_owned_following_transaction": 68000,
"transaction_value": 2087940,
"direct_or_indirect": "I",
"nature_of_ownership": "See footnote",
"footnotes": [
{
"id": "F1",
"description": "The transaction reported on this Form 4 was effected purusant to a 10b5-1 trading plan adopted on 3/12/2026."
},
{
"id": "F2",
"description": "Shares held by Wolf Investors, LLC (the \"LLC\"). The manager of the LLC is Paul Karger, and the sole member is the Brian P. Halligan 2026 New Hampshire Trust u/a/d February 19, 2026, of which the reporting person is the settlor. The reporting person disclaims beneficial ownership of these securities except to the extent, if any, of his pecuniary interest therein, and nothing contained in this report shall be an admission that the reporting person is the beneficial owner of these securities for purposes of Section 16 or for any other purpose."
}
]
}
]
}
// trimmed to 2 resultsThe response includes every Form 4 record; this page keeps open-market purchases and sales on common stock and removes duplicate joint-filer rows.
Other insider activity (not market trades) · 67 records
- Option exercises2 records
- Tax withholding40 records
- Tax withholding (sold to cover)1 record
- Grants and awards19 records
- Gifts5 records
Reported on Form 4 but not purchases or sales in the market, so not counted in the totals above.
Build this yourself
This page joins two Massive endpoints: Form 4 filings and daily prices. Ask an agent to watch for new filings:
Using the Massive API (massive.com/docs/llms.txt), check Form 4 filings for HUBS every day with transaction_code=P and tell me when an insider files an open-market purchase, with their role, shares, price and the filing link.
How to read this page
- Open-market purchase or sale
- A buy or sell of the company's stock at market price. Grants, option exercises, shares withheld for tax, gifts and employee stock plan purchases are listed separately and not counted.
- Pre-arranged (10b5-1)
- The insider marked the filing as made under a trading plan set up in advance (SEC Rule 10b5-1). The mark covers the whole filing, and an unmarked filing may still be under a plan.
- Filing date
- Insiders have two business days to report a trade. Totals and the chart use the filing date, when the trade became public.