SEC Form 4
Starbucks Corp (SBUX) insider trading
In the 12 months to Oct 24, 2026, 2 SBUX insiders reported open-market sales of $2.2M across 14 filings; one director bought $994.5K.
Latest filing · Last 12 months · Source: SEC EDGAR · How we count
- Open-market sales
- $2.2M
- 14 filings · 2 insiders
- Open-market purchases
- $994.5K
- 1 filing · Jorgen Vig Knudstorp, Director
- Pre-arranged sales (10b5-1)
- 14 of 14
- All $2.2M sold was pre-arranged
Who traded SBUX, and when
- Purchase
- Sale
- Sale, pre-arranged (10b5-1)
SBUX daily close from Oct 24, 2025 to Oct 23, 2026, between $79.60 and $108.55, last $100.80. 14 sale and 1 purchase filings by 3 insiders, marked at their filing dates. Brady Brewer, ceo, International: sold $1.8M across 12 filings, first filed Mar 9, 2026, last Oct 22, 2026. Jorgen Vig Knudstorp, Director: bought $994.5K across 1 filing, first filed Nov 13, 2025, last Nov 13, 2025. Sara Kelly, evp, chief partner officer: sold $452.8K across 2 filings, first filed Mar 9, 2026, last Apr 30, 2026.
Largest mark · tap a row for others
Jorgen Vig Knudstorp · Director
Purchase $994,500
11,700 shares at $85.00 avg
Filed Nov 13, 2025 · traded Nov 10
Close on filing date $86.44
Brady Brewer · ceo, International
ceo, International
$1.8M soldJorgen Vig Knudstorp · Director
Director
$994.5K boughtSara Kelly · evp, chief partner officer
evp, chief partner officer
$452.8K soldHas Starbucks Corp's CEO sold stock?
Yes. Brady Brewer (CEO) sold 17,832 shares ($1.8M) between Mar 2026 and Oct 2026, all under a pre-arranged 10b5-1 plan. Brian R. Niccol (CEO) made no open-market sales filed as CEO in the last 12 months.
Open-market trades
15 filings in the last 12 months| Insider | Role | Sold | Bought | Filings | Pre-arranged (10b5-1) | Last filed |
|---|---|---|---|---|---|---|
| Brady Brewer | ceo, International | $1.8M | — | 12 | 100% of sales | |
| Jorgen Vig Knudstorp | Director | — | $994.5K | 1 | — | |
| Sara Kelly | evp, chief partner officer | $452.8K | — | 2 | 100% of sales |
| Filed | Insider | Type | Shares | Avg price | Value | Held after | Source |
|---|---|---|---|---|---|---|---|
traded | Brady Brewer ceo, International | SalePre-arranged (10b5-1) | 588 | $100.00 | $58.8K | 70,920 | |
traded | Brady Brewer ceo, International | SalePre-arranged (10b5-1) | 1,641 | $94.76 | $155.5K | 71,508 | |
traded | Brady Brewer ceo, International | SalePre-arranged (10b5-1) | 2,229 | $105.60 | $235.4K | 73,149 | |
traded | Brady Brewer ceo, International | SalePre-arranged (10b5-1) | 2,229 | $105.99 | $236.3K | 75,135 | |
traded | Brady Brewer ceo, International | SalePre-arranged (10b5-1) | 2,229 | $104.00 | $231.8K | 77,364 | |
traded | Brady Brewer ceo, International | SalePre-arranged (10b5-1) | 588 | $100.00 | $58.8K | 79,593 | |
traded | Brady Brewer ceo, International | SalePre-arranged (10b5-1) | 1,641 | $94.33 | $154.8K | 80,181 | |
traded | Brady Brewer ceo, International | SalePre-arranged (10b5-1) | 2,229 | $104.81 | $233.6K | 81,559 | |
traded | Sara Kelly evp, chief partner officer | SalePre-arranged (10b5-1) | 2,000 | $105.00 | $210.0K | 57,653 | |
traded | Brady Brewer ceo, International | SalePre-arranged (10b5-1) | 588 | $100.00 | $58.8K | 83,788 | |
traded | Brady Brewer ceo, International | SalePre-arranged (10b5-1) | 1,641 | $90.00 | $147.7K | 84,376 | |
traded | Brady Brewer ceo, International | SalePre-arranged (10b5-1) | 588 | $100.00 | $58.8K | 86,017 | |
traded | Brady Brewer ceo, International | SalePre-arranged (10b5-1) | 1,641 | $97.12 | $159.4K | 86,605 | |
traded | Sara Kelly evp, chief partner officer | SalePre-arranged (10b5-1) | 2,500 | $97.12 | $242.8K | 59,609 | |
traded | Jorgen Vig Knudstorp Director | Purchase | 11,700 | $85.00 | $994.5K | 53,096 |
GET /stocks/filings/vX/form-4?tickers=SBUX&filing_date.gte=2025-10-24&sort=filing_date.desc&limit=500{
"status": "OK",
"results": [
{
"tickers": [
"SBUX"
],
"issuer_cik": "0000829224",
"owner_cik": "0002018223",
"accession_number": "0000829224-26-000149",
"form_type": "4",
"filing_date": "2026-10-22",
"period_of_report": "2026-10-20",
"issuer_name": "STARBUCKS CORP",
"issuer_trading_symbol": "SBUX",
"owner_name": "BREWER BRADY",
"is_officer": true,
"officer_title": "ceo, International",
"security_type": "non_derivative",
"record_type": "transaction",
"security_title": "Common Stock",
"transaction_timeliness": "O",
"aff_10b5_one": true,
"transaction_date": "2026-10-20",
"transaction_code": "S",
"equity_swap_involved": false,
"transaction_shares": 588,
"transaction_price_per_share": 100,
"transaction_acquired_disposed": "D",
"shares_owned_following_transaction": 70919.502,
"transaction_value": 58800,
"direct_or_indirect": "D",
"footnotes": [
{
"id": "F1",
"description": "The sale reported on this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on December 3, 2025."
}
]
},
{
"tickers": [
"SBUX"
],
"issuer_cik": "0000829224",
"owner_cik": "0002018223",
"accession_number": "0000829224-26-000147",
"form_type": "4",
"filing_date": "2026-10-07",
"period_of_report": "2026-10-05",
"issuer_name": "STARBUCKS CORP",
"issuer_trading_symbol": "SBUX",
"owner_name": "BREWER BRADY",
"is_officer": true,
"officer_title": "ceo, International",
"security_type": "non_derivative",
"record_type": "transaction",
"security_title": "Common Stock",
"transaction_timeliness": "O",
"aff_10b5_one": true,
"transaction_date": "2026-10-05",
"transaction_code": "S",
"equity_swap_involved": false,
"transaction_shares": 1641,
"transaction_price_per_share": 94.76,
"transaction_acquired_disposed": "D",
"shares_owned_following_transaction": 71507.502,
"transaction_value": 155501.16,
"direct_or_indirect": "D",
"footnotes": [
{
"id": "F1",
"description": "The sale reported on this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on December 3, 2025."
}
]
}
]
}
// trimmed to 2 resultsThe response includes every Form 4 record; this page keeps open-market purchases and sales on common stock and removes duplicate joint-filer rows.
Other insider activity (not market trades) · 36 records
- Tax withholding17 records
- Grants and awards19 records
Reported on Form 4 but not purchases or sales in the market, so not counted in the totals above.
Build this yourself
This page joins two Massive endpoints: Form 4 filings and daily prices. Ask an agent to watch for new filings:
Using the Massive API (massive.com/docs/llms.txt), check Form 4 filings for SBUX every day with transaction_code=P and tell me when an insider files an open-market purchase, with their role, shares, price and the filing link.
How to read this page
- Open-market purchase or sale
- A buy or sell of the company's stock at market price. Grants, option exercises, shares withheld for tax, gifts and employee stock plan purchases are listed separately and not counted.
- Pre-arranged (10b5-1)
- The insider marked the filing as made under a trading plan set up in advance (SEC Rule 10b5-1). The mark covers the whole filing, and an unmarked filing may still be under a plan.
- Filing date
- Insiders have two business days to report a trade. Totals and the chart use the filing date, when the trade became public.