Massivemarkets

SEC Form 4

Williams-Sonoma, Inc. (WSM) insider trading

In the 12 months to Oct 24, 2026, 4 WSM insiders reported open-market sales of $49.7M across 19 filings; no open-market purchases were filed.

Latest filing · Last 12 months · Source: SEC EDGAR · How we count

Open-market sales
$49.7M
19 filings · 4 insiders
Open-market purchases
$0
0 filings
Pre-arranged sales (10b5-1)
19 of 19
All $49.7M sold was pre-arranged

Who traded WSM, and when

  • Sale
  • Sale, pre-arranged (10b5-1)

WSM daily close from Oct 24, 2025 to Oct 23, 2026, between $168.64 and $260.80, last $252.47. 19 sale and 0 purchase filings by 4 insiders, marked at their filing dates. Laura Alber, PRESIDENT & CEO: sold $41.2M across 8 filings, first filed Nov 26, 2025, last Sep 18, 2026. Jeffrey Howie, EVP CHIEF FINANCIAL OFFICER: sold $6.8M across 3 filings, first filed Mar 27, 2026, last Sep 18, 2026. Karalyn Yearout, EVP CHIEF TALENT OFFICER: sold $1.5M across 7 filings, first filed Jan 16, 2026, last Oct 13, 2026. Anne A. Finucane, Director: sold $200.2K across 1 filing, first filed Oct 16, 2026, last Oct 16, 2026.

Largest mark · tap a row for others

Laura Alber · PRESIDENT & CEO

Sale $7,747,893

35,000 shares at $221.37 avg

Filed Jul 17, 2026 · traded Jul 15

Pre-arranged (10b5-1) · close on filing date $228.41

WSM daily closelast $252.47

Laura Alber · PRESIDENT & CEO

$41.2M sold

Jeffrey Howie · EVP CHIEF FINANCIAL OFFICER

$6.8M sold

Karalyn Yearout · EVP CHIEF TALENT OFFICER

$1.5M sold

Anne A. Finucane · Director

$200.2K sold
One row per insider; marks sit at the SEC filing date, sized by dollar value.

Has Williams-Sonoma, Inc.'s CEO sold stock?

Yes. Laura Alber (CEO) sold 205,000 shares ($41.2M) between Nov 2025 and Sep 2026, all under a pre-arranged 10b5-1 plan.

Open-market trades

19 filings in the last 12 months
InsiderRoleSoldBoughtFilingsPre-arranged (10b5-1)Last filed
Laura AlberPRESIDENT & CEO$41.2M—8100% of sales
Jeffrey HowieEVP CHIEF FINANCIAL OFFICER$6.8M—3100% of sales
Karalyn YearoutEVP CHIEF TALENT OFFICER$1.5M—7100% of sales
Anne A. FinucaneDirector$200.2K—1100% of sales
Other insider activity (not market trades) · 89 records
  • Option exercises46 records
  • Tax withholding35 records
  • Grants and awards6 records
  • Gifts2 records

Reported on Form 4 but not purchases or sales in the market, so not counted in the totals above.

Build this yourself

This page joins two Massive endpoints: Form 4 filings and daily prices. Ask an agent to watch for new filings:

Agent prompt

Using the Massive API (massive.com/docs/llms.txt), check Form 4 filings for WSM every day with transaction_code=P and tell me when an insider files an open-market purchase, with their role, shares, price and the filing link.

How to read this page

Open-market purchase or sale
A buy or sell of the company's stock at market price. Grants, option exercises, shares withheld for tax, gifts and employee stock plan purchases are listed separately and not counted.
Pre-arranged (10b5-1)
The insider marked the filing as made under a trading plan set up in advance (SEC Rule 10b5-1). The mark covers the whole filing, and an unmarked filing may still be under a plan.
Filing date
Insiders have two business days to report a trade. Totals and the chart use the filing date, when the trade became public.